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Volvo unveils V90 Cross Country

Swedish luxury car maker Volvo Cars on Wednesday introduced the all-new Volvo V90 Cross Country station wagon to take on market leader Mercedes-Benz, BMW, Audi and Jaguar Land Rover and boost sales in Asia’s third biggest economy.
The V90 Cross Country is India's first luxury crossover station wagon.
With a price band of Rs 60 lakh at any showroom in India, Volvo V90 Cross Country has no competition as it has created its own segment in the country. But in the price range, it will rival the likes of BMW X3, Audi Q3 and Mercedes-Benz GLE.

After dieselgate, Volkswagen loosens reins on empire

When Volkswagen boss Matthias Mueller vowed to reform the carmaker after its emissions scandal, decentralising power from its Wolfsburg headquarters in Germany was a top priority.
That commitment is now being put to the test in one of the company’s most important international projects: building a low-cost car for India. Mueller said in March he was giving the job to the group’s Czech brand Skoda, which is now leading partnership talks with Tata Motors.
Skoda has been authorised to take “incremental” decisions, while keeping Wolfsburg informed, a source at the brand said.

e-tailers make gains

E-commerce firms saw an average 165 per cent rise in orders received during the pre-GST sales period, when they were offering 40-80 per cent discounts, against normal days.
Retailers were clearing old stocks before the July 1 onset on GST to avoid higher tax incidence. The average order value rose by 24 per cent during this period, finds a study by Cashkaro.
While top retailers had eye-popping sales lined up, Myntra, Nykaa, Jabong and Flipkart served the most significant discounts. Addi­ng to it, cashback providers were al­so offering added rebates.

You Can Now Design Your Own Custom Swatch

Originally published by Jack Forster on Hodinkee.
Swatch has launched a new product, which is also a new feature on the Swatch website: the ability to create your own custom Swatch. While Swatch already makes such a plethora of models and designs that the idea of designing your own might seem a bit redundant, choosing from existing models is never going to be quite the same as putting something together that's a bit more of your very own, which is what Swatch x You is meant to let you do.

Right Sales Metrics Aid Brands

DeMo and GST apart, general dullness in the market is making it hard for sales, and brands are investing heavily into driving business development and sales. As with any major business initiative, an investment in sales enablers will need a business case. Unlike other processes, sales and marketing processes are pretty matured and there are good performance metrics available to evaluate the investment effectiveness. It will be interesting to look at some of these metrics and how one can effectively drive proper measurements for sales.

Audi unveilS all new A8

German luxury carmaker Audi, which unveiled its new fourth-generation flagship sedan Audi A8 on Tuesday in Barcelona, plans to start sales in Germany in October with a starting price of ¤90,600.
The new sedan will be introduced in India, Asia’s third biggest car mart, next year, an industry source told Financial Chronicle.
The new saloon has been comprehensively re-engineered, the Ingolstadt-headquartered company said in a statement.

Titan introduces Squadron

Known for its precise engineering to its products Titan, famous Indian watch makers has recently launched its latest collection Squadron, designed by Neil Foley, one of India’s leading product designers.
Squadron watches are designed with multilayered luminous dials lined with caution marks. Its rugged characteristics and stylish designs resonate with the power and force of fighter aircrafts.

Louis Vuitton Goes Upmarket in Smartwatch Fight Against Apple

LVMH wants to sell smartwatches to well-off fashionistas, introducing a techy timepiece under its Louis Vuitton suitcase brand that opens a higher-end front in the luxury conglomerate’s fightback against Apple Inc.
Louis Vuitton’s Tambour Horizon starts at $2,450, about eight times the price of an entry-level Apple Watch and significantly more than many other connected devices from European watch and fashion brands, as well as more pedestrian gadgets from Samsung Electronics Co.

Airtel to fund Project Next with Rs2K crore

Bharti Airtel will invest Rs 2,000 crore to enhance customer services under which its post-paid subscribers will be able to rollover unused mobile data to next billing cycle and get mobiles repaired on monthly payment starting at Rs 49.
The telecom major announced that it will invest Rs 2,000 crore over three years under Project Next to revamp customer touch points — Airtel stores and mobile application, and enhance post paid customer experience.

First Drive: New Volvo V90 Cross Country estate wagon

The much awaited Volvo V90 Cross Country estate wagon, designed and developed in Sweden, will be launched tomorrow (July 12) in New Delhi, completing its 90 Series line-up. Having made its global debut last year, Volvo V90 Cross Country is capable of tackling the most rugged of terrain and the most adverse climatic conditions.

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