Brand

Brand

JLR cuts SUV prices by upto Rs 5 lakh

Tata Motors-owned Jaguar Land Rover, the British iconic sports car maker, has reduced the price tag of some of its popular models to boost sales in Asia’s third biggest economy.
The Mumbai-headquartered auto major has always typically maintained a premium positioning in the luxury car segment in the country, with its models priced significantly higher than competition in each segment.

SUVs help boost passenger vehicle sales

The passenger vehicle (PV) sales in India, Asia’s third biggest car mart, crossed the three million milestone for the first time in fiscal 17, driven largely by sales of sports utility vehicles (SUVs).
PV sales jumped 9.23 per cent to 3.04 million units during the year, the industry trade lobby Society of Indian Automobile Manufacturers or Siam said. In 2010-11, the segment had grown 28.2 per cent in 2010-11.
The automobile manufacturers sold the highest number of passenger vehicles, utility vehicles, motorcycles and scooters.

Clash continues

The legal battle between Amul and Hindustan Unilver (HUL) over the authenticity of ice cream and frozen dessert has taken a new turn.
HUL asked Amul ice cream-maker Gujarat Co operative Milk Marketing Federation (GCMMF) to prove to the Bombay High Court that all frozen desserts use hydrogenated vegetable oil or vanaspati, says reports.
“GCMMF must prove that using hydrogenated vegetable oil is a mark of the trade of making and selling frozen desserts in India,” HUL’s lead counsel Senior Advocate Virag Tulzapurkar said during the pre-admission hearing at the Bombay High Court.

Merc cheers best ever sales

Mercedes-Benz, the biggest luxury car maker by sales in the country, on Tuesday announced its best ever retail sales in January to March quarter selling over 1 per cent at 3,650 units in the fiercely competitive car market in the country.
The Pune-headquartered automobile major had sold 3,622 units in the first quarter of the calendar year in 2016.
The three pointed star’s sales were boosted by the strong sales momentum in the sports utility vehicle segment.

Oyo to double inventory to 1.4 lakh in this fiscal

Getting aggressive in the hospitality space, hotel room aggregator Oyo will be doubling the number of rooms to 1,40,000 by the end of the current financial year. The company is also seeing better prospects in the leisure space, as it plans to increase the share of rooms in leisure destinations to 50 per cent from the present level of 25 per cent.

Tata Motors bets big on impact design

Tata Motors, India’s biggest automobile maker by revenues, struggling to gain a foothold in the fiercely competitive car market in the country–which is Asia’s third biggest–and is betting big on its Impact Design strategy.

Sanjiv Goenka forays into FMCG

Kolkata-headquartered $2.6 billion RP Sanjiv Goenka Group is now foraying into the FMCG space, rolling out two products - foxnuts and wheat thins - under the brand 'Too Yumm'. The company will shell out Rs 10,000 crore over the next five-seven years to strengthen its position in the FMCG biz, by way of setting up new manufacturing facilities, inorganic growth (acquisitions) and brand development, top company officials said. The company has already lined up plans to add ten more products with 40-50 variants to its FMCG portfolio over the next 12 months.

Leading the luxury market

Could India be repositioned as a global producer of luxury products and service to fit into the vision of Make in India? Well, that has been the topic of discussion among the luxury enterprises of the country.
The rapid rise in the global consumers in India has thrown up its unique set of challenges. According to the Confederation of Indian Industry (CII) report, Indian is fifth largest consumer market and its share in luxury sector is yet to seize top 50 for most categories.

Treebo on expansion spree

Budget hotel chain Treebo Hotels is on a pan-India expansion spree, concentrating on the east. With 250 properties, it chain plans 1,300 properties by 2017 end.
The brand is looking to expand its presence in Ranchi, Patna, Gangtok, Darjeeling, and Puri.
Treebo plans to concentrate on social media marketing after a recent break up with online travel aggregator (OTA) MakemyTrip over commission issues.

Mix the City

Every city resonates to its unique sound. Nothing can be more fun if you get control your music mash-ups and share your story with the world.
Recently Delhi – the city came alive with singer, composer and writer Vidya Shah’s powerful music when she sang “Dilli Jo Shehar Hai” – The city that is Delhi – along with musician Aditya Balani. Shah's combination of Thumri, Dadra, and Ghazals with the projection of walled city, Delhi monuments, metro stations, the magnanimous statue of Hanuman from Jhandewala was simply mesmerising.

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