My Brands

My Brands

Savlon bags 7 Lions at Cannes

Savlon, the hygiene brand from ITC’s stable, has bagged the coveted
7 Lions at the coveted Cannes Lions 2017 for its ‘Healthy Hands Chalk Sticks initiative’, which is part of Savlon Swasth India Mission. Conceptualised by Ogilvy & Mather, Savlon Healthy Hands Chalk Sticks is an innovative tool that engages children and educates them on the importance of hand hygiene. The strength of this latest idea lies in its simplicity that originates from the core of the brand, top ITC officials said.

Snapdeal board rejects $850m Flipkart offer

Snapdeal’s board is believed to have rejected a takeover offer of $800-850 million (around Rs 5,500 crore) from larger e-commerce rival Flipkart.
According to sources privy to the development, Flipkart has completed the due diligence process and has made an offer of $800-850 million to buy Snapdeal.
However, the offer was rejected by the Snapdeal’s board which felt the amount undervalues the company as the due diligence report is clean.
“The first offer has been rejected but talks are still on. It is an ongoing discussion,” said one of the sources.

Jaguar’s Latest Supercar Is Also Its Fastest Yet

Inside Jaguar, they call their latest supercar a “crazy idea.”
But the concept is simple and as old as racing itself: Take the lightest body possible and match it with the most powerful V8 available. What you get is Project 8, the latest product from the company’s three-year-old Special Vehicle Operations unit.

Barcelos eyes expansion

Barcelos, a premier global QSR chain headquartered in South Africa, is extremely bullish about the Indian market and is on an expansion mode in the country. The quick service restaurant brand, popular for its Afro-Portugese delicacies like peri peri chicken, red burger, black burger and so on, is looking at 30 outlets across the country by 2020-2021 and a projected turnover of Rs 200 crore. At present, Barcelos has four outlets in the country. Its next port of call would be Hyderabad, which would be thrown open shortly, followed by Mumbai, which would come up over the next two months.

The original Make in India campaigner

Godrej Group is today nearing Rs 1 lakh crore market cap and has made rapid rise in the ranks of top business houses, much due to its very strong brand name. Last decade its market cap has grown almost ten times.
This 120 year old company with base in Mumbai has been the original ‘Make in India’ campaigner with its founders started in 1897 by making Godrej Locks and later brought out first soaps in the world to be made without animal fat by mixing vegetable oil instead.

Good to Great, Anyone?

On July 1, every newspaper was flushed with GST related special offers by various organisations. Lower prices apart, how many of these companies provide at least a bare minimum level of service? More often than not we are faced with not even the basic levels of service. Telecom companies dropping our calls and making money on number of calls; hotels not waking up on time but yet having a long list of pillow choices; furniture sellers delivering items one week later the promised delivery date. When majority of our innovation is in copy-paste mode why do we lack on this area?

Triumph eyes rapid growth

Triumph Motorcycles, the iconic British super sports motorcycle brand, which entered Indian market in November 2013, is targeting 10-12 per cent growth for the brand next year as the market in this segment is expected to expand fueled by popular demand in Asia’s third biggest economy.
The British marquee brand, is already betting big on made-in-India with all-new Street Triple S super sports bike in the country, which was launched last month. And the tag at a price of Rs 8.50 lakh at New Delhi showroom is no deterrence.

Traceability a myth

Despite the tall claims made by the government on the traceability of the value chain under GST, unorganised retailers say it is possible to maintain the unbilled trail of transactions as earlier.
Sectors which have a large share of unorganized value chain--from manufacturers to wholesalers and retailers--it is still possible to remain unnoticeable by the taxman.

Cars and two-wheelers become cheaper

With the new regime of goods and services tax (GST) ringing in lower tax effective from July 1, now buying cars, two-wheelers and tractors will be much cheaper and affordable.
Manufacturers and auto analysts said the new GST rates will help expand the automobile market and widen the customer base. They said GST would fuel the automobile growth to double-digit this year.
Prices of all small cars such as Alto, Swift, Dzire, i20 Elite, Etios and other car models in the same category will see a minimum reduction in prices by Rs 6,500 and up to Rs 15,000.

Tendulkar bats for electric cars, says world is going in that direction

From the humble Maruti-800 to the Rs 2.62 crore BMW i8 hybrid, Sachin Tendulkar has seen, driven and owned them all.
The cricket legend has now thrown his weight behind the government’s plan to have an all electric car fleet by 2030 in India, saying the present generation has a responsibility to look after the planet and hand it over to the next in a better shape.

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