Renault unveils Captor
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Renault India, on Monday, launched its most anticipated premium SUV Captur in the country at an introductory price of Rs 9.99 lakh - 13.88 lakh (ex-showroom). The new Captur is based on the existing model Duster (M0 platform), and it will be positioned as the company's new flagship model. Claiming some first-in-class features, the new SUV will go head-on against the segment's current bestseller Hyundai Creta and Mahindra Scorpio.

Commenting on the launch, Sumit Sawhney, CEO and managing director, Renault India Operations, said that Renault Captur delivers on promise of bringing the best from Renault's global product range to India.

“Its expressive design is enhanced by premium and class-leading features and the high levels of personalisation can be achieved to best suit the customers’ preferences. Together with launching products of global repute, it is important to have a strong ‘India strategy’, offering customers a compelling value proposition. Renault Captur will set new benchmarks with its global styling and unmatched road presence, further strengthening our position in the burgeoning SUV segment,” he added.

The SUV is available in both petrol and diesel engine options with manual transmission, while the company also hinted on the automatic option in future. The diesel version has a 1.5-litre turbocharged motor which is mated to a 6-speed manual transmission that produces 108 hp of power along with a massive 240Nm of torque giving a mileage of 20.37 kmpl, while the petrol version gets the same 1.5-litre engine that churns 104 bhp of power and a torque of 142Nm and comes mated to a five-speed manual gearbox, delivering fuel economy of 13.87 kmpl.

Sawhney said, “the model would look to tap into the fast-growing SUV segment in India. In 2017 alone the SUV segment in India has grown by 46 per cent.”

Worldwide there’s a trend towards SUV but the definition is changing with people now preferring stylish ones over boxy designs, he added.

The Company is expanding its sales network aggressively targeting to end 2017 with over 300 outlets, up from 260 in 2016.

The all-new Captur comes with 50 premium features, which includes C-shaped Sapphire LED DRLs, fully automatic temperature control with rear cooling vents, integrated audio system with USB & Aux-in and Bluetooth, steering wheel controls, push-button start with remote central locking, dual airbags, antilock-braking system with electronic brake distribution & brake assist and rear defogger with wiper, among others, as standard features across variants.

neeraj.jha@mydigitalfc.com

Columnist: 
Neeraj Jha