A top Israeli brand will soon be seen tapping the vast Indian agriculture sector with its drippers, driplines, irrigation pipes and many more. BSE-listed Skipper Limited, one of the fastest growing and a significant player in water infrastructure of India, will now work on to leverage Metzerplas’ (Israel) global portfolio of brands in advanced plastic and irrigation technologies to expand its reach not only in India, but also across SAARC countries.
The Kolkata-headquartered company has signed a limited liability partnership agreement with Tel Aviv-based Metzerplas to this effect. The two companies will float a 50:50 joint venture company christened Skipper-Metzer India LLP with an initial investment of $8 million, top company officials said.
Metzer produces and supplies drippers and driplines, PE irrigation pipes, fittings and accessories for irrigation systems all over the world. The company’s quality drip irrigation products are suitable for a wide range of crops and applications.
As one of the leading irrigation companies, Metzer brings innovative water management technologies to its customers. Overcoming the limitations of water shortage, harsh topography and low soil quality, the company’s drip irrigation systems are ideal for every crop and budget, helping growers get the most out of their crop yields.
“We are proud to join forces with Metzerplas – combining our large-scale consumer base, leading-edge production infrastructure and business insights with their unparalleled technology expertise. Together, we will look at elevating and redefining the micro irrigation business in India and the other SAARC countries. This will overcome the regular challenges faced by the farmers such as limited water supply, high land values, harsh topography and rising competition and commoditisation,” said Devesh Bansal, director, Skipper Limited.
From production equipment to advanced emitters, from modern plastics and compounds to complete irrigation systems, Skipper provides immediate access to the market’s most advanced, yet affordable, drip irrigation solutions. Skipper’s manufacturing bandwidth and nationwide footprint along with knowledge of government operations will make this agreement stand out and revolutionize the drip irrigation business in India and other SAARC nations.
Quite significantly, the drip irrigation business holds immense potential in India and is one of the focus sectors of the government. The current domestic industry size is estimated to be over Rs 5,000 crore. Moreover, under the Prime Minister’s flagship scheme Pradhan Mantri Krishi Sinchai Yojna (PMKSY) which has been launched with the aim of extending irrigation cover –“Har Khet ko Pani” – and improving water use efficiency – “Per Drop More Crop”, the company expects this sector to grow at a robust pace and for the JV to become a major player in the years to come, he said.